Counterfeiting is a multi-billion dollar industry costing brands millions of dollars each year, but what are the other costs? Brands and consumers lose more than just money. There are far-reaching effects that reverberate well into the future, and brands must take note and include mitigation strategies as part of their intellectual property approach.
Registering your trademarks is an often overlooked, but incredibly important part of any business, especially in the branding world we live in. We explain what qualifies as a trademark, the choices you'll need to make before applying, when you can (and should) apply, and how to properly maintain a registration once you've been approved.
Along with trademarks and copyrights comes a lesser known intellectual property right - the right of publicity. This protects an individual's name, likeness, image, and persona. We cover who has the right of publicity, what the limitations are, the benefit to the owner of enforcing those rights, as well as the benefit to litigating against violators.
AM Sullivan Law, LLC Partner joins Senior Attorney to found Sullivan & Carter, LLP. SCIP is a full-service boutique IP firm focused on soft IP services including brand development, enforcement, and anti-counterfeiting efforts.
A brand or company’s intellectual property (IP) may be among its most valuable assets. In a globally competitive market, a logo, proprietary recipe, trade secret
Copyright law is designed to safeguard an author’s exclusive rights to their original creative works by protecting against unauthorized use. However, copyright protection is complex
When a copyright holder believes that another person or business is making unauthorized use of their original work protected by federal laws,
Applicants will see several terms on their applications, such as use in commerce or trademark intent to use, but what do they mean?
Trademarks safeguard brands and distinguish goods and services in the marketplace.
The intellectual property (IP) an individual or business comes up with is unique and worth protecting. Safeguarding IP allows for an environment that fosters greater innovation because of the many advantages and enrichments that individuals and businesses can reap from their creativity.
Photographers, writers, artists, authors, universities, sports teams, and others, all have intellectual property to protect. From trademarks to patents to trade secrets to copyrighted materials,
When a person or company reproduces, uses, or exploits someone else's guarded creations without legal permission, this activity may be considered intellectual property (IP) infringement. In cases of such infringement, the rightful IP holder may be able to seek monetary damages to cover the costs of their losses.
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